THE BLUEPRINT OF FASHION WEEK SHOWS
It’s Fashion Week, and all the producers are doing what they do best, PRODUCE SHOWS. As much as producing a show may sound exciting, it takes skill, team work, compromise and PROFESSIONALISM to make a GREAT FASHION WEEK SHOW.
Hence, along comes Atlantic City Fashion Week………………SPEECHLESS……….. I had the opportunity of participating in ACFW this season and I cannot even think of the words to describe my fabulous experience.
Let me explain………they get it RIGHT, from the beginning, out the gate they are already ahead of the pack……….I’m telling you this show is the BLUE PRINT for fashion shows (I have over 20 years experience and I learned something from them)
- Start with a good idea
- Build a SPECTACULAR team
- Get a FLAWLESS HAIR and MUA Division
- Be Courteous to all
- Get an AMAZING Venue
- Start the show on time
- Get a variety of models (all sizes and heights)
- Promote/Market on all Social Media platforms
- Get a GREAT Press Coordinator
- PRODUCE A PROFESSIONAL SHOW
From the moment I arrived, to the moment I left, there was nothing but PROFESSIONALISM by ACFW. I arrive at 7:15pm and the Friday night show has started, I dare not try to enter as I know that once a show starts you have to wait for the intermission to enter. I’m spotted by Director of Press and Media, John Staples who takes me in and give me a great seat. All the designers are amazing and have REAL COLLECTIONS, not just garments thrown together. After the show, I’m escorted backstage to say hello to the Fabulous Dynamic Duo, the POWER COUPLE, Lamont and Jeana Bowling, Executive Producers of ACFW. I am in awe of the huge backstage area for the models and designers (seemed the size of a football field).
The next morning the work begins with a 9am meeting with the Producers and Staff followed by a fitting with the models, all must attend (this is great)
BODY GODDESS COLLECTION
PHOTO CREDITS: MR DON
Since ACFW has a wonderful system, they have sent the designer the models compcards way in advance of the show. This I love, because it gives the designers the ability to see which garment would go best on which model. It also gives designers a chance to do their line up so they are not doing anything at the last minute. My fitting is smooth as silk, not one hiccup. I am in disbelief, can it really be this fabulous…………… NOT one ounce of stress…………
Just a note, when you see Movie Star, GIO at a show in Atlantic City when it’s NYFW, you know that show is TOP NOTCH!
They have pre-arrange designers spots in the backstage area so no one has to fight for a spot. This is another big help. They also have the line up with the Models names on the wall in LARGE PRINT so you know where you are in the show. No running around trying to figure out “When do I go on”
With one last run thru and speech about the show, we are ready to hit the runway. I’m in the second half so I just sit back and calmly watch the show progress, it is FLAWLESS, I can’t believe this. I’m waiting for something to happen, as it is a fashion show and something is bound to go a little wrong……….but I wait in VAIN….. everything goes according to plan down to the music!
You have heard me say over and over again about how amazing the hair and makeup team is and I had the opportunity to see why. While the models are on line, the beauty team checks each model (male and female) and makes sure NOTHING (not one hair) is out of place. This is why they are the BEST!!!! I AM THEIR #1 FAN.
When the second half starts, the part I’m in, all the models come, get dressed and get on line, I did not have to say one thing to them. We went over the outfit and the accessories at the fitting earlier, so all goes smooth. My music comes on and my models do their thing!!! I am so proud of each of them. My Closer Model, Alana Dickerson was sooooooooooooooooooo amazing, she got it right, just like I wanted.
The show is FLAWLESS and I am SPEECHLESS. I have never done a show that ran so smoothly, there were no arguments, no people upset, nothing, just clean, pure PROFESSIONALISM
If I could make one suggestion, no matter who you are and how many shows you have produced or how many years you have been producing, attend ACFW, I’m sure you will learn something from the experience, I did.
NOTE: This information is coming from FIRST HAND EXPERIENCE, not someone that was not there, this is not “hear say”, I actually showed my Body Goddess Collection this season. GET THE ATLANTIC CITY FASHION WEEK EXPERIENCE!
ACFW – Keep dropping Jewels!